At Near, we help top talent in Latin America find remote roles with US companies. Our mission is to create better lives by fostering a remote work culture that transcends borders.
This is a role for our client, a dynamic digital marketing agency that specializes in helping eCommerce brands grow their most profitable revenue channels.
We are seeking a seasoned Conversion Rate Optimization Specialist to drive strategic improvements in user experience, conversions, and overall site performance across multiple brands and websites.
Key Responsibilities:
- Develop and execute a comprehensive CRO strategy aligned with business objectives, driving significant improvements in user experience and conversion
- Conduct advanced A/B, multivariate, and personalization tests to optimize key conversion funnels
- Leverage advanced analytics tools to identify opportunities, track performance metrics, and measure the impact of optimizations, demonstrating a strong analytical mindset and ability to translate data into actionable insights.
- Enhance user experience by conducting usability testing, heatmap analysis, and user journey mapping, applying creativity and innovation to experimentation and problem-solving.
- Monitor site performance metrics and identify areas for improvement, staying ahead of the curve with the latest CRO trends, technologies, and best practices.
- Mentor and guide team members on CRO principles and methodologies, fostering a culture of collaboration and knowledge-sharing.
Qualifications
- Proven experience in CRO, digital marketing, specifically e-commerce, with 5+ years hands-on experience.
- Technical proficiency in A/B testing tools, analytics platforms, and tag manageme systems, including expertise in Google Analytics and Google Tag Manager.
- Data-driven mindset, with strong analytical skills and ability to translate data into actionable insights.
- Problem-solving skills, with a knack for identifying and solving complex problems.
- Excellent written and verbal communication skills, with ability to collaborate effectively with diverse teams.
- Creativity and innovation, with a passion for experimentation and willingness to think outside the box.
- Meticulous attention to detail, ensuring accuracy and consistency in all aspects of work.
- Excellent presentation and public speaking skills
- Excellent independent decision making, analysis and problem solving skills
- Ability to plan and manage successful projects; understand available resources, develop timeline, budget, assign tasks and areas of responsibility
- Good negotiating skills and ability to effectively manage outsourced relationships
Whats in it for you?
- Competitive Salary in US dollars
- 10 days of PTO + US Holidays
- A dynamic and inclusive work environment
This is a full remote position as a contractor