At Near, we help top talent in Latin America find remote roles with US companies. Our mission is to create better lives by fostering an amazing work culture that transcends borders.
About the Job:
Our client, developed by a venture-backed technology firm based in Silicon Valley, is recognized as a leader in construction pricing data and is looking for a Marketing Manager to join their team.
As the Marketing manager you will:
- Be our go-to-market trailblazer, helping discover the most profitable acquisition channels and develop the systems that allow us to optimize those channels.
- Achieve rapid growth in leads in the Ideal Customer Profile (residential remodeling contractors) while decreasing cost of acquisition.
- Develop and grow unpaid channels, including SEO, affiliate/influencer marketing, and social media.
- Grow and manage our Facebook community to build it into a growth channel.
- Demonstrate expertise in marketing technology tools such as HubSpot, Meta/Google Ads, Google Analytics, Google Search Console, and Ahrefs (or similar).
- Produce excellent written content in English that engages readers and effectively communicates the value of our product.
- Leverage social media to generate customer acquisition and optimize content for SEO (understand keywords, backlinks, indexing, etc.).
- Run quick experiments to understand what works and what doesn't, and optimize marketing efforts accordingly.
- Measure, quantify, and optimize marketing initiatives to achieve maximum impact with limited resources.
- Assist product and sales teams with marketing collateral, campaigns, and other support as needed.
About you:
- Prior experience leading a marketing team of full-time marketers and contractors.
- Prior experience developing and executing end-to-end marketing strategy.
- Product-minded, with experience working with and selling product-led SaaS.
- Tech-savvy, always finding ways to make your process more efficient and effective.
- Excited by the challenge of developing and optimizing acquisition channels from 0 to 1.
- Proactive problem-solver, finding workarounds and removing blockers.
What’s in it for you?
- Competitive salary in US dollars, based on experience and qualifications ranging from $42,000 - $60,000 per year.
- 3 weeks of PTO
- A dynamic and inclusive workplace environment.
This is a Hybrid job as a contractor