At Near, we help top talent in Latin America find remote roles with US companies. Our mission is to create better lives by fostering a remote work culture that transcends borders.
This is a role to work for our client, a SaaS platform from the US. Join their team and help them with their missing of helping top cannabis brands and distributors across the United States to track their operations. As a Digital Marketing Specialist, you will play a crucial role in enhancing their online visibility and driving organic traffic to their website. You will be responsible for optimizing their online content, implementing SEO strategies, and staying up-to-date with the latest trends and algorithms in the search engine marketing field.
Conduct in-depth keyword research to identify relevant keywords and phrases to target in our content
Optimize website content, meta tags, headings, and other on-page elements to improve search engine rankings.
Develop and execute link-building strategies to build high-quality backlinks, improving the website's authority and trustworthiness.
Coordinate and execute digital marketing campaigns across email, web, social, and review sites.
Monitor and improve website performance, resolve technical issues, and ensure the website is search engine-friendly.
Create and execute on omnichannel content strategy.
Stay informed about industry trends and analyze competitors' SEO strategies to identify opportunities and gaps.
Monitor website traffic and performance using tools like Google Analytics, and provide regular reports on key SEO metrics and performance.
Ensure our websites are optimized for mobile devices and provide a seamless user experience.
Keep up-to-date with search engine algorithms, industry best practices, and emerging SEO trends.
Plan, create, and manage Google Ads campaigns to increase our online visibility, drive traffic, and meet specific marketing goals.
Proven experience as a Digital Marketing Specialist or similar role.
A hands-on approach with a strong understanding of digital marketing tools and platforms such as Google Analytics, Google Search Console, or other SEO tools
Experience in planning and managing Google Ads campaigns is preferred.
Excellent collaboration and communication skills, with the ability to work well in cross-functional teams.
Copywriting and editing skills, Google Analytics, Social Media Marketing experience are a plus.
What’s in it for you:
Competitive salary in USD.
Join a fairly early-stage startup as our 2nd marketing hire, where you’ll have limitless growth opportunities.
This is a remote full-time opportunity. You must be willing to work US business hours, but the working hours are flexible as long as you can join meetings in PST morning
You will work with a diverse team with members based on Canada, Spain, Mexico, Nicaragua, Philippines and more.
You’ll be part of a fun, welcoming and helpful team - there’s lots of collaboration. Even though the job is remote, there’s lots of encouragement for you not to feel isolated.
The leadership team is very transparent in terms of company decisions and finance.
Not a good match? Explore our website for more job options https://jobs.hirewithnear.com/
Applying for jobs by Hire with Near is the easiest way to land your next remote job!
We'll review your application and get back to you shortly!
You'll receive an interview invite for any company interested.