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We are seeking an experienced and talented Email Marketing Manager to join our team. As an Email Marketing Manager, you will be responsible for managing our copywriting and design team, ensuring quality assurance for all team-created emails, handling client feedback, analyzing accounts and creating strategies, conducting A/B tests, and generating monthly performance reports.
Develop, ideate, and implement email marketing flows and campaigns to achieve business objectives, including customer acquisition, retention, and revenue growth.
Manage the end-to-end email campaign process, including planning, targeting, segmentation, scheduling, and deployment.
Conduct thorough analysis and reporting of email marketing campaigns and flows, tracking key metrics, and identifying areas for improvement.
Optimize email performance by conducting A/B tests, analyzing results, and implementing data-driven insights.
Ensure compliance with email marketing regulations, including CAN-SPAM and GDPR.
Manage client email marketing calendars, coordinating with cross-functional teams to align campaigns with other marketing initiatives.
Collaborate with the design and copy team to create visually appealing and impactful emails.
Create monthly performance reports for clients and propose new monthly focuses to increase performance.
Stay up-to-date with industry trends, best practices, and emerging technologies in email marketing.
Continuously monitor and evaluate competitor email marketing strategies to identify new opportunities.
Bachelor's degree in Marketing, Communications, or a related field.
3+ years of proven experience as an Email Marketing Manager or in a similar role.
Strong knowledge of Klaviyo.
Proficient in email marketing best practices, including list segmentation, personalization, and automation.
Excellent written and verbal communication skills, with a keen eye for detail.
Analytical mindset with the ability to interpret data and generate actionable insights.
Ability to manage multiple projects simultaneously and meet deadlines.
Strong organizational and project management skills.
Join our dynamic team and take a leading role in driving our email marketing success. If you have a passion for delivering impactful campaigns and engaging with a variety of verticals, we would love to hear from you.
To apply, please submit your resume and a cover letter detailing your relevant experience in email marketing.
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